Posted January 20, 2014

Fox Sports Opts to Cut Away from Richard Sherman Interview Quickly

Media

The adrenaline was flowing, Richard Sherman was rolling, and Fox Sports’s NFL producers had a decision: How long do we stay with this interview?

The answer was not long at all.

Per a Fox Sports spokesperson to SI.com early Monday morning, Fox opted to end its post-game interview with the Seahawks cornerback abruptly after Sherman declared in pure WWE tones: “I’m the best corner in the game. When you try me with a sorry receiver like Crabtree, that’s what you’re going to get. Don’t you ever talk about me! Don’t you open your mouth about the best! Or I am going to shut for you real quick! LOB [Legion of Boom].”

How long to stay with a subject during a live interview is always a judgment call for sports producers, and Fox’s lead NFL production team is terrific. In this case, I think they were too cautious. Viewers are inundated weekly with vanilla interviews and BS coach-speak. Sherman’s postgame reaction, straight out of the WWE playbook, was dangerous, interesting television. They should have stuck with it. On Monday Sherman addressed the interview with this first-person piece for The MMQB.

“He lost his mind and it was awesome — for once,” Andrews told The Dan Patrick Show on Monday morning. “I do think they [Fox's producers] might have been worried about language.”

76 comments
Rickapolis
Rickapolis

Fox refusing to air the truth? I'm stunned. Shocked. Amazed. I mean, their previous record of integrity is so contrary to this.

JohnDiaz
JohnDiaz

So, in SI's vaunted opinion FOX Sports (a competing organization) should have allowed a bad situation to possibly get worse, in order to have "good television"?  What nonsense!  The kids need to be protected from buffoonery like Sherman's and not be allowed to use him as a springboard for some type of reverse role-model.  You totally missed this one, SI!

GaryBrunner
GaryBrunner

Sherman is a hot dog, talks instead of plays.

ericl
ericl

I didn't like the way he handled himself there, but he has a point, however gracelessly conveyed.  Crabtree said after the game that it was the only play he made the whole game.  It seems the reason he didn't make any other plays the whole game is that the QB didn't throw the ball anywhere near him the whole game.  That means the receivers he was covering were never open.  He was doing his job very well the whole game.  When you're right, you're right.

Marchoir
Marchoir

Nice try at spin FOX. Richard Sherman refused to let the bubble brained, parrot beaked, nasally voiced  Erin Andrews control the interview and pepper him with stupid questions. Andrews was caught like a deer in the headlights, and didn't know what to do. It was an embarrassing moment for Andrews who was flummoxed, and could not handle the situation. FOX cut away to save face for Andrews, not to pull the plug on Sherman. When are the networks going to stop putting these airheads on the sidelines, and eliminate the stupid in game commentary that nobody is interested in hearing? At the very least they should stop trying to grab athletes seconds after the game, when they are jacked up? Make no mistake here. These silly post game interviews are about promoting and showcasing the network "cheesecake talent", than the athlete who is being interviewed. It is "their moment" in the spotlight, and their time to shine. Andrews is far more full of herself than Sherman. There is a press conference after the game, when the players and coaches have had ample time to collect themselves and wind down. This is the forum for asking dumb questions, not on the field immediately after the game. Reminds me of the infamous incident when a young Hannah Storm (and that was a looong time ago) grabbed Bobby Knight at halftime, jammed a microphone in his face and asked "...Coach, what do you think the is the most important factor in winning the second half?" Knight, deadpanned "...scoring more points than the other team." It was classic, and pretty much reflected the ignorance of the entire process.

RuKdingMe
RuKdingMe

Fox was correct to limit Sherman's mindless rant and the public forum Fox was providing to him.  SI and MMQB should follow Fox's example.  Sherman could have at least had the respect for his team to focus the attention on them after the big win.  Instead he acted like an idiot.  

nc17production
nc17production

did fox edit out a second of the live feed?  if you replay the video and from reading lips it sounded and looked like sherman said "N..crabtree" when asked who was talking about you.  go back and watch it again.

j7apple
j7apple

There are about 6 Denver receivers that will be dying to embarrass Sherman in the SB

JonHarrington
JonHarrington

That's because even one minute of listening to him talk can make the most reasonable person racist...

Starstruck
Starstruck

Coaches teach players to be humble. The media finds humility to be boring, because humility lacks controversial soundbites.  FOX producers were smart for proactively ending a loudmouth rant, while the internet media laments it. The internet media is filled with marginal writers who are limited to 140 character thoughts. 

btcvsolo
btcvsolo

Not interested in anything any athlete has to say. Your job, Steroid Lad, is to entertain me. Fly around the field... hurt people or hurt yourself. Make a play. Do SOMETHING, then go away. Anything worse than a over-zealous, pontificating blow-hard athlete is one of those useless, mindless, sideline reporter bimbette's that add ZERO to the game day experience....

pipdmx33
pipdmx33

I disagree with a lot of the comments. She never really seems scared, it's more of a "well, this guy is as crazy, why do i get the crazy interview?... oh yeah, i better ask another question."


RockyFortune
RockyFortune

Who is more of a dope? Richard Sherman or Erin Andrews...One goes off like a moron and the other one likes it...oh and that was after the hard hitting question of...Richard Sherman, set up the final play...someone needs to sweep that dingbat off the field. 

moshpit23
moshpit23

Thought it was hilarious, poor Erin Andrews lol. She was overwhelmed. But great post-game rant hands down. 

riley8
riley8

Andrews thought she was getting an interview.  She looked frightened when interviewing this psychopath.  Can you blame her?

TarugoKing
TarugoKing

Erin was scared. I'll be scared too with all that SNOT flying around!

nyljsf2
nyljsf2

"It was awesome"? Seriously?" It was CLASSLESS $HIT and bimbo Erin Andrews egged him on by responding to his druggie rant if she had half a freaking brain she would have turned away the INSTANT he opened his stupid f'in piehole.

busymom
busymom

I would like everyone to return to the days when good sportsmanship was shown.

I am tired of in-your-face reactions from athletes. Why is being a good sport a bad

Thing these days?

BobKurtz
BobKurtz

He seemed out of control and especially with a female reporter, the quick exit was needed.  This is not wrestling and was not expected.  I would guess he made some enemies (non-rooters) for both himself and the Seahawks.  I don't like Elway and didn't care about either team in the Super Bowl, but now go Denver!

RomarioDelLago
RomarioDelLago

It honestly wasn't "awesome" sorry Andrews but you're a moron.  Glad they stopped it, I'm a fan of neither team but it seemed like some bad sportsmanship from what I saw of it.  Sad, really.

ElvisHitler
ElvisHitler

Mentioning WWE in NFL articles? The way the officiating was last night you can tell these organizations are becoming very similar.

floorme1955
floorme1955

After the super Bowl and Peyton Manning  destroying the seahawk cornerback - the self proclaimed GREATEST  cornerback-- RICHARD SHERMAN -- will have to change his last name to CHARMIN-- 

I'd pick the GREATEST QUARTERBACK-- over a self promoting BARNUM and BAILEY CB-- any day of the week-

Steve Phillips
Steve Phillips

Good decision! Now follow it up with not interviewing him for the next two weeks or ever! He is everything the game is not about. He is an embarrassment to the NFL, Seahawks, teammates and fellow professionals!

Rickapolis
Rickapolis

@Marchoir Very well said. The sideline reporters have differing levels of competence, whether male or female, but they are, as a group, a total waste of time. Any listener that has learned ANYTHING of significance in any of these 'interviews', please speak up. The 'score more points' line doesn't real qualify, does it? Most of the halftime banter is just about as worthless but at least we get highlights.

My own favorite idiot question was when a local Baltimore reporter asked Cal Ripken, after the Orioles won their division (long ago, now),' Do you hope you win in the playoffs and get to the next level?'

j7apple
j7apple

@Marchoir  Erin was thinking, "Wheres my Beats by Dre when I need them"  lol

RuKdingMe
RuKdingMe

@j7apple I wouldn't have cared who won the SB, now I hope Manning torches this guy and teaches him humility and respect.  (But if Sherman couldn't learn how to be a better person at Stanford, it's probably too much to ask for Manning to teach him anything through a game.)

JahliSuwaghaman
JahliSuwaghaman

@JonHarringtonwhat's his race / skin color have to do with disliking what he said?  I loathe his trash but that doesn't make me racist.

Terry
Terry

@riley8 

LOL!

The scary Negro!

Let's cut to commercial!

KristianColasacco
KristianColasacco

@nyljsf2You're calling him "classless" and then in the same sentence calling Erin Andrews a "bimbo", him a "druggie" and using words like "f'in piehole". 

Define "class".

JahliSuwaghaman
JahliSuwaghaman

@busymomand why do they celebrate for doing their jobs between every play?  save the energy for the next play and finish the game.  Act like you're a professional doing a job.

EasyGoer
EasyGoer

@busymom What days were those? When Jack Tatum was trying to hurt people? Maybe when Conrad Dobler was doing every dirty trick he could think of? This has been around for a while and it's not going away so maybe you should change the channel. The man was letting off some steam. It happens. If you want "good sportsmanship" try hockey. They never get brash, argue or fight because they are peaceful Canadians

Terry
Terry

@ElvisHitler 

Yet this behavior is condoned and encouraged in hockey and NASCAR and no one even so much as utters the "T" word.

I wonder why...

BrentWolgamott
BrentWolgamott

@Steve PhillipsI wish I could vote this comment down 1,000 times.  He talks the talk, and then walks the walk.  You really want to hear more Coach-speak and "I thank God" interviews?  As if God really cares if you catch a touchdown or not?

Terry
Terry

@JahliSuwaghaman @pahovis 

How do you know?

He's sitting at home so who gives a damn what he thinks.

I'm not impressed by seven interceptions in two playoff games.

BlackSession1
BlackSession1

@BrentWolgamott I'm glad someone gets it. Sherman's one of the most articulate dudes in the league, and people don't want to hear him. Just shove some more Tostitos in your mouths and wait for the next boring, milquetoast interview, folks. 

j7apple
j7apple

@EasyGoer @Brett Kos Sure, he comes across so much better after editors clean up his ramblings in print for SI.  

EasyGoer
EasyGoer

@Brett Kos Have you read his articles in SI? All you people think that just because he speaks that way on TV, he is obviously illiterate and can't 'speak English.' Wrong. Keep stereotyping because you don't know any other way.

Brett Kos
Brett Kos

@BlackSession1Sherman is one of the most articulate dudes in the league? Are you watching the same interview as everyone else?

Terry
Terry

@RomarioDelLago @BrentWolgamott @Steve Phillips 

Clearly he has a clue.

He's currently the best at what he does. If anything, he puts more pressure on himself to perform at a high level.

Could you handle the pressure and then invite more?

I didn't think so.

Just keep your head bowed and your eyes lowered.